1. Who these terms apply to
These Advertising Terms apply to any business (“you”) that buys an advertising plan on Anguilla Ferry Times (“we”, “us”) through the Partner Dashboard or through our team. By ticking “I agree” at checkout, you confirm you’re authorised to accept these terms for your business.
6. Ad content rules
Your ads, and the pages they link to, must:
- be accurate and not misleading about prices, availability or what you offer;
- comply with the laws of Anguilla and anywhere else they’re shown;
- use only logos, images and text you have the right to use;
- link to a working website or booking page you control.
We don’t accept ads for adult content, weapons, illegal drugs, gambling, hate or discrimination, or anything we reasonably consider unsafe or offensive for a travel audience.
8. Performance reporting
Dashboard figures (impressions, clicks and click-through rate) come from our own tracking, exclude traffic we identify as automated, and may differ slightly from your own analytics. They’re provided for guidance.
10. Liability
To the extent the law allows, our total liability to you for any claim relating to advertising is limited to the amount you paid us for the affected billing period. We’re not liable for lost profits or indirect losses.